Sunday, 6 October 2013

Double Page Spread Analysis


This double page spread of My Chemical Romance, featured in Kerrang! magazine consists mainly of images, and all the main text is featured in the top-right section of the double page spread. The main image on the double page spread works as the background; and this brings a lot of detail to the left side of the spread, making it much more appealing to the audience as their eye is drawn to it.

All the images used are in black and white, thus creating depth within the double page spread. The use of instruments and live performances shown throughout the double page spread support the genre of the magazine and it gives us an idea of the lifestyle that a band from the Rock/Metal genre may have. This is done to provide a source of escape for their audience, to get them to connect with their idols by providing images of their lifestyle. The facial expressions and body language of the band in these images shows hard work, dedication and pure love for what they do. This may also connect with the heading used at the top of the spread that reads “We're being the best MCR we can be!” All of the band members look like they are working hard and passionate about making the music that is so important to their fans.

The colours on the page are very dark, and then it contrasts with the sudden burst of red and white on the heading, perhaps giving off connotations that the band is not afraid to be bold and stand up for what they do. Also, the use of the colour red goes along with the house style of the magazine, but on the other hand can connote blood and danger. The typography used in the heading is the same as the title on the front cover of Kerrang!. This creates synergy throughout the magazine. 

The use of buzz words such as World Exclusive! are very important as they make the audience feel like they are the first to read such a huge story about this band, and that it cannot be read anywhere else but this magazine. The dropped cap is used to show the audience where to begin reading, and it also encourages them to read the article.

The subheading underneath the main heading is useful because it gives the audience a little bit of insight as to what they are going to read about in the main article. A box of extra information is used to add more information about MCR to the article, and having this allows the reader to have extra things to read about before or after they have read the main story. They are also used to interest readers even further than just looking at a couple of images and a lot of small font writing. 

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